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Prism Share Of Voice API

Scrape Prism Share Of Voice data with one API call. Per brand, fans out to content_analysis summary/phrase-trends/sentiment plus /search/everywhere (consuming the real per-platform items_by_source counts, not the capped fused list), then computes a published-formula SOV (web + social, equal-weighted by default), optional true-share-of-category (numeric `category_code`), and ESOV (`market_shares`, Binet/Field — a planning signal, not a growth guarantee). Metered at 40cr/brand (20 web-only); a brand whose social search half-failed is automatically cheaper, with the reason legible in `legs[]` + per-brand `coverage`.

Last updated July 2026

Try the Prism Share Of Voice API

See real data before writing a single line

GET/v1/prism/share-of-voice

2-5 competitor brand names (CSV).

6 optional parameters

Numeric DFS taxonomy code for true-share-of-category (use content_analysis/categories to look one up).

JSON map of real market share per brand (fraction or %), e.g. {"notion":0.4,"coda":0.25,"airtable":0.35}, to compute ESOV.

CSV toggles (default `emotions,social`). Drop `social` for the cheaper web-only variant; drop `emotions` to skip the sentiment leg.

Optional surface filter forwarded to the content_analysis legs.

Window start (YYYY-MM-DD). Defaults to 90 days ago.

Window end (YYYY-MM-DD). Defaults to today.

Searching 44 platforms in parallel

·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Google Finance logoGoogle Finance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Google Finance logoGoogle Finance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Google Finance logoGoogle Finance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Google Finance logoGoogle Finance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility·Universal Search logoUniversal Search
Prism API

What can you do with the Share Of Voice API?

The Share Of Voice endpoint gives you structured Prism data with computed fields in a single request. No scraping infrastructure to build or maintain.

Example Request

curl -H "x-api-key: YOUR_API_KEY" \
  "https://www.socialcrawl.dev/v1/prism/share-of-voice?brands=notion%2Ccoda%2Cairtable"
import requests

response = requests.get(
    "https://www.socialcrawl.dev/v1/prism/share-of-voice",
    params={
    'brands': 'notion,coda,airtable',
    },
    headers={"x-api-key": "YOUR_API_KEY"},
)

data = response.json()
const response = await fetch(
  "https://www.socialcrawl.dev/v1/prism/share-of-voice?brands=notion%2Ccoda%2Cairtable",
  {
    headers: { "x-api-key": "YOUR_API_KEY" },
  },
);

const data = await response.json();

Parameters

ParameterRequiredDescription
brandsYes2-5 competitor brand names (CSV).
category_codeNoNumeric DFS taxonomy code for true-share-of-category (use content_analysis/categories to look one up).
market_sharesNoJSON map of real market share per brand (fraction or %), e.g. {"notion":0.4,"coda":0.25,"airtable":0.35}, to compute ESOV.
includeNoCSV toggles (default `emotions,social`). Drop `social` for the cheaper web-only variant; drop `emotions` to skip the sentiment leg.
page_typeNoOptional surface filter forwarded to the content_analysis legs. (ecommerce | news | blogs | message-boards | organization)
date_fromNoWindow start (YYYY-MM-DD). Defaults to 90 days ago.
date_toNoWindow end (YYYY-MM-DD). Defaults to today.
Example Response

What does the Prism Share Of Voice API return?

Every response follows one unified schema. Here is a real, unmodified response body, so you can see the exact fields you get back before spending a credit.

Example response
{
  "success": true,
  "platform": "instagram",
  "endpoint": "/v1/instagram/engagement",
  "data": {
    "engagement_rate_percentages": 38.33,
    "recent_posts": 12,
    "followers": 87608035,
    "comments": 528912,
    "likes": 33049046,
    "recent_posts_explanation": "Statistics based on the last 12 posts",
    "id_user": "2278169415",
    "username": "mrbeast",
    "is_private": false,
    "posts_details": [
      {
        "likes": 5636982,
        "comments": 69484,
        "taken_at": 1781457954,
        "datetime": "2026-06-14 20:25:54",
        "hours_since_post": 461,
        "time_ago": "19 days ago",
        "likes_per_hour": 12228,
        "comments_per_hour": 151
      },
      {
        "likes": 20000768,
        "comments": 223510,
        "taken_at": 1732824650,
        "datetime": "2024-11-28 23:10:50",
        "hours_since_post": 13971,
        "time_ago": "2 years ago",
        "likes_per_hour": 1432,
        "comments_per_hour": 16
      },
      {
        "likes": 929226,
        "comments": 30633,
        "taken_at": 1782232475,
        "datetime": "2026-06-23 19:34:35",
        "hours_since_post": 246,
        "time_ago": "10 days ago",
        "likes_per_hour": 3777,
        "comments_per_hour": 125
      },
      {
        "likes": 487761,
        "comments": 22482,
        "taken_at": 1781799425,
        "datetime": "2026-06-18 19:17:05",
        "hours_since_post": 366,
        "time_ago": "15 days ago",
        "likes_per_hour": 1333,
        "comments_per_hour": 61
      },
      {
        "likes": 712265,
        "comments": 15716,
        "taken_at": 1781366405,
        "datetime": "2026-06-13 19:00:05",
        "hours_since_post": 487,
        "time_ago": "20 days ago",
        "likes_per_hour": 1463,
        "comments_per_hour": 32
      },
      {
        "likes": 1475116,
        "comments": 35386,
        "taken_at": 1781277094,
        "datetime": "2026-06-12 18:11:34",
        "hours_since_post": 512,
        "time_ago": "21 days ago",
        "likes_per_hour": 2881,
        "comments_per_hour": 69
      },
      {
        "likes": 1108220,
        "comments": 26632,
        "taken_at": 1780160249,
        "datetime": "2026-05-30 19:57:29",
        "hours_since_post": 822,
        "time_ago": "1 months ago",
        "likes_per_hour": 1348,
        "comments_per_hour": 32
      },
      {
        "likes": 542948,
        "comments": 28476,
        "taken_at": 1779375582,
        "datetime": "2026-05-21 17:59:42",
        "hours_since_post": 1040,
        "time_ago": "1 months ago",
        "likes_per_hour": 522,
        "comments_per_hour": 27
      },
      {
        "likes": 698514,
        "comments": 24401,
        "taken_at": 1779120014,
        "datetime": "2026-05-18 19:00:14",
        "hours_since_post": 1111,
        "time_ago": "2 months ago",
        "likes_per_hour": 629,
        "comments_per_hour": 22
      },
      {
        "likes": 468000,
        "comments": 13548,
        "taken_at": 1778947209,
        "datetime": "2026-05-16 19:00:09",
        "hours_since_post": 1159,
        "time_ago": "2 months ago",
        "likes_per_hour": 404,
        "comments_per_hour": 12
      },
      {
        "likes": 526594,
        "comments": 24411,
        "taken_at": 1777737719,
        "datetime": "2026-05-02 19:01:59",
        "hours_since_post": 1495,
        "time_ago": "2 months ago",
        "likes_per_hour": 352,
        "comments_per_hour": 16
      },
      {
        "likes": 462652,
        "comments": 14233,
        "taken_at": 1777580305,
        "datetime": "2026-04-30 23:18:25",
        "hours_since_post": 1538,
        "time_ago": "2 months ago",
        "likes_per_hour": 301,
        "comments_per_hour": 9
      }
    ]
  },
  "credits_used": 5,
  "credits_remaining": 9999,
  "request_id": "req_example000000",
  "cached": false
}

Live sample illustrating the unified response shape. Field values reflect the record you query.

API Details

How does the Prism Share Of Voice API work?

Send a GET request with your API key and get back clean, structured JSON. Every response follows our unified schema with computed fields.

Method

GET

Response

JSON

Why SocialCrawl

Why use SocialCrawl for Prism Share Of Voice data?

We handle the complexity of Prism data extraction so you can focus on building. Unified schema, AI enrichment, and zero platform logic in your code.

Developer First

How do you scrape social media data in seconds?

The fastest social media scraping API for developers. Scrape profiles, posts, comments, and analytics from 44 platforms covering 10B+ monthly active users.

One schema, every platform

Query 44 platforms with identical response structures. Write your integration once.

Computed fields, not just scraped

Every response includes engagement_rate, estimated_reach, content_category, and language — ready to use.

See your data before you code

Visual Data Explorer — paste any URL, get rich result cards, sortable tables, CSV export.

import requests

response = requests.get(
    'https://www.socialcrawl.dev/v1/tiktok/profile',
    params={'handle': 'charlidamelio'},
    headers={'x-api-key': 'sc_YOUR_API_KEY'}
)
data = response.json()
[ .JSON ]
{
  "success": true,
  "platform": "tiktok",
  "data": {
    "author": {
      "username": "charlidamelio",
      "followers": 152400000
    },
    "engagement": {
      "likes": 12400000000,
      "engagement_rate": 0.087
    },
    "metadata": {
      "language": "en",
      "content_category": "lifestyle"
    }
  }
}
+ 44 platforms
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