Prism Earned Media API
Returns a deduplicated, ranked feed of news, tech press, and fresh web articles mentioning a brand, plus which outlets covered it most.
GET /v1/prism/earned-mediaLast updated October 2026Maintained by the SocialCrawl team
When to use the Prism Earned Media API
Use it for press coverage tracking in one call, and add a competitor to see which outlets covered them and not you.
From the API reference
Fans out content_analysis news search, a Hacker News leg, and a fresh-web news leg in parallel, then dedupes and ranks them into one earned-media clip feed with computed top outlets, freshness labeling (content_analysis fetch_time lags the live web), and (when a competitor is supplied) a coverage gap. Each clipping also carries a judged mention label (is it about this brand, or a name collision), and computed.clipping_count_about_brand, top_outlets_about_brand and coverage_gap_about_brand repeat those numbers without the clippings judged to be about something else; the original numbers are unchanged. The content_analysis news leg is the coverage spine (losing it → 50% refund); Hacker News and the fresh-web leg are enrichment. include=digest adds an LLM narrative summary leg.
Searching 69 platforms in parallel
What can you do with the Earned Media API?
The Earned Media endpoint gives you structured Prism data with computed fields in a single request. No scraping infrastructure to build or maintain.
Example Request
# GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
# Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
# --max-time 60: the API's own time limit for this endpoint.
# --retry 3: retries timeouts, 429 and 5xx, honoring Retry-After.
# -o response.json keeps only the final attempt's body.
# One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
IDEMPOTENCY_KEY=$(od -An -N16 -tx1 /dev/urandom | tr -d ' \n')
curl -sS --max-time 60 --retry 3 -o response.json \
-H "x-api-key: YOUR_API_KEY" \
-H "Idempotency-Key: $IDEMPOTENCY_KEY" \
"https://www.socialcrawl.dev/v1/prism/earned-media?brand=Vercel&competitor=Netlify" && cat response.json# GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
# Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
import os
import random
import time
import uuid
import requests
API_KEY = os.environ.get("SOCIALCRAWL_API_KEY", "YOUR_API_KEY")
TIMEOUT_S = 60 # the API's own time limit for this endpoint.
MAX_RETRIES = 3
URL = "https://www.socialcrawl.dev/v1/prism/earned-media"
def backoff(attempt):
# Exponential backoff with jitter: about 1 s, 2 s, then 4 s.
return 2 ** attempt * (0.5 + random.random() / 2)
def socialcrawl(params):
# One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
idempotency_key = str(uuid.uuid4())
for attempt in range(MAX_RETRIES + 1):
try:
res = requests.get(
URL,
params=params,
headers={"x-api-key": API_KEY, "Idempotency-Key": idempotency_key},
timeout=TIMEOUT_S,
)
body = res.json()
except (requests.RequestException, ValueError):
# A timeout, a dropped connection or a non-JSON gateway page: retry with the same key.
if attempt == MAX_RETRIES:
raise
time.sleep(backoff(attempt))
continue
if body["success"]:
return body
error = body["error"]
# Branch on error["type"], never on the message text.
if error["type"] == "RESOURCE_NOT_FOUND":
return None # refunded: nothing to read
retry_after = res.headers.get("Retry-After")
# SERVICE_UNAVAILABLE without Retry-After is a withdrawn endpoint: permanent.
permanent = error["type"] == "SERVICE_UNAVAILABLE" and retry_after is None
if not error.get("retryable") or permanent or attempt == MAX_RETRIES:
raise RuntimeError(f"{error['type']}: {error['message']} (request_id {body['request_id']})")
# Retry-After (seconds) wins; otherwise back off.
time.sleep(float(retry_after) if retry_after else backoff(attempt))
params = {
"brand": "Vercel",
"competitor": "Netlify",
}
body = socialcrawl(params)
if body is not None:
print(body["data"])// GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
// Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
const API_KEY = process.env.SOCIALCRAWL_API_KEY ?? "YOUR_API_KEY";
const TIMEOUT_MS = 60_000; // the API's own time limit for this endpoint.
const MAX_RETRIES = 3;
type Page = { next_cursor: string | null; has_more: boolean };
type SocialCrawlResponse =
| { success: true; data: any; pagination?: Page; credits_used: number; request_id: string }
| { success: false; error: { type: string; message: string; retryable: boolean }; request_id: string };
const sleep = (ms: number) => new Promise((resolve) => setTimeout(resolve, ms));
// Exponential backoff with jitter: about 1 s, 2 s, then 4 s.
const backoffMs = (attempt: number) => 2 ** attempt * 1000 * (0.5 + Math.random() / 2);
async function socialcrawl(url: URL) {
// One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
const idempotencyKey = crypto.randomUUID();
for (let attempt = 0; ; attempt++) {
let res: Response;
let body: SocialCrawlResponse;
try {
res = await fetch(url, {
headers: {
"x-api-key": API_KEY,
"Idempotency-Key": idempotencyKey,
},
signal: AbortSignal.timeout(TIMEOUT_MS),
});
body = (await res.json()) as SocialCrawlResponse;
} catch (error) {
// A timeout, a dropped connection or a non-JSON gateway page: retry with the same key.
if (attempt >= MAX_RETRIES) throw error;
await sleep(backoffMs(attempt));
continue;
}
if (body.success) return body;
// Branch on error.type, never on the message text.
if (body.error.type === "RESOURCE_NOT_FOUND") return null; // refunded: nothing to read
const retryAfter = res.headers.get("Retry-After");
// SERVICE_UNAVAILABLE without Retry-After is a withdrawn endpoint: permanent.
const permanent = body.error.type === "SERVICE_UNAVAILABLE" && retryAfter === null;
if (!body.error.retryable || permanent || attempt >= MAX_RETRIES) {
throw new Error(`${body.error.type}: ${body.error.message} (request_id ${body.request_id})`);
}
// Retry-After (seconds) wins; otherwise back off.
await sleep(retryAfter ? Number(retryAfter) * 1000 : backoffMs(attempt));
}
}
const url = new URL("https://www.socialcrawl.dev/v1/prism/earned-media");
url.searchParams.set("brand", "Vercel");
url.searchParams.set("competitor", "Netlify");
const body = await socialcrawl(url);
if (body) console.log(body.data);Parameters
| Parameter | Required | Description |
|---|---|---|
| brand | Yes | The brand/company to map earned media for. |
| competitor | No | Optional competitor for a share-of-coverage gap. |
| date_from | No | Window start (YYYY-MM-DD). |
| date_to | No | Window end (YYYY-MM-DD). |
| min_domain_rank | No | Drop clips from sites below this domain authority. |
| include | No | Set `digest` to add an LLM narrative summary. |
| brand_description | No | Optional one-line description of the brand, used to tell it apart from other things with the same name. |
What does the Prism Earned Media API return?
Every response follows one unified schema. Here is a real, unmodified response body, so you can see the exact fields you get back before spending a credit.
Example response
{
"success": true,
"platform": "instagram",
"endpoint": "/v1/instagram/engagement",
"data": {
"engagement_rate_percentages": 38.33,
"recent_posts": 12,
"followers": 87608035,
"comments": 528912,
"likes": 33049046,
"recent_posts_explanation": "Statistics based on the last 12 posts",
"id_user": "2278169415",
"username": "mrbeast",
"is_private": false,
"posts_details": [
{
"likes": 5636982,
"comments": 69484,
"taken_at": 1781457954,
"datetime": "2026-06-14 20:25:54",
"hours_since_post": 461,
"time_ago": "19 days ago",
"likes_per_hour": 12228,
"comments_per_hour": 151
},
{
"likes": 20000768,
"comments": 223510,
"taken_at": 1732824650,
"datetime": "2024-11-28 23:10:50",
"hours_since_post": 13971,
"time_ago": "2 years ago",
"likes_per_hour": 1432,
"comments_per_hour": 16
},
{
"likes": 929226,
"comments": 30633,
"taken_at": 1782232475,
"datetime": "2026-06-23 19:34:35",
"hours_since_post": 246,
"time_ago": "10 days ago",
"likes_per_hour": 3777,
"comments_per_hour": 125
},
{
"likes": 487761,
"comments": 22482,
"taken_at": 1781799425,
"datetime": "2026-06-18 19:17:05",
"hours_since_post": 366,
"time_ago": "15 days ago",
"likes_per_hour": 1333,
"comments_per_hour": 61
},
{
"likes": 712265,
"comments": 15716,
"taken_at": 1781366405,
"datetime": "2026-06-13 19:00:05",
"hours_since_post": 487,
"time_ago": "20 days ago",
"likes_per_hour": 1463,
"comments_per_hour": 32
},
{
"likes": 1475116,
"comments": 35386,
"taken_at": 1781277094,
"datetime": "2026-06-12 18:11:34",
"hours_since_post": 512,
"time_ago": "21 days ago",
"likes_per_hour": 2881,
"comments_per_hour": 69
},
{
"likes": 1108220,
"comments": 26632,
"taken_at": 1780160249,
"datetime": "2026-05-30 19:57:29",
"hours_since_post": 822,
"time_ago": "1 months ago",
"likes_per_hour": 1348,
"comments_per_hour": 32
},
{
"likes": 542948,
"comments": 28476,
"taken_at": 1779375582,
"datetime": "2026-05-21 17:59:42",
"hours_since_post": 1040,
"time_ago": "1 months ago",
"likes_per_hour": 522,
"comments_per_hour": 27
},
{
"likes": 698514,
"comments": 24401,
"taken_at": 1779120014,
"datetime": "2026-05-18 19:00:14",
"hours_since_post": 1111,
"time_ago": "2 months ago",
"likes_per_hour": 629,
"comments_per_hour": 22
},
{
"likes": 468000,
"comments": 13548,
"taken_at": 1778947209,
"datetime": "2026-05-16 19:00:09",
"hours_since_post": 1159,
"time_ago": "2 months ago",
"likes_per_hour": 404,
"comments_per_hour": 12
},
{
"likes": 526594,
"comments": 24411,
"taken_at": 1777737719,
"datetime": "2026-05-02 19:01:59",
"hours_since_post": 1495,
"time_ago": "2 months ago",
"likes_per_hour": 352,
"comments_per_hour": 16
},
{
"likes": 462652,
"comments": 14233,
"taken_at": 1777580305,
"datetime": "2026-04-30 23:18:25",
"hours_since_post": 1538,
"time_ago": "2 months ago",
"likes_per_hour": 301,
"comments_per_hour": 9
}
]
},
"credits_used": 5,
"credits_remaining": 9999,
"request_id": "req-8Kq2ZmR4vT9xLb3P",
"cached": false,
"redacted": true
}Example captured from the Instagram API. Every SocialCrawl endpoint returns this same unified schema, so your Prism Earned Media response has the same fields.
How does the Prism Earned Media API work?
Send a GET request with your API key and get back clean, structured JSON in our unified schema. Supported computed fields are populated when the source provides the required inputs.
Method
GET
Response
JSON
How do you scrape social media data in seconds?
The fastest social media scraping API for developers. Scrape profiles, posts, comments, and analytics from 69 platforms covering 10B+ monthly active users.
One schema, every platform
Query 69 platforms with identical response structures. Write your integration once.
Computed fields, not just scraped
When an endpoint supports these metrics and the source provides the required inputs, the normalized record includes engagement_rate, estimated_reach, content_category, and language. Ready to use.
See your data before you code
Visual Data Explorer. Paste any URL, get rich result cards, sortable tables, CSV export.
import requests
response = requests.get(
'https://www.socialcrawl.dev/v1/tiktok/profile',
params={'handle': 'charlidamelio'},
headers={'x-api-key': 'sc_YOUR_API_KEY'}
)
data = response.json(){
"success": true,
"platform": "tiktok",
"data": {
"author": {
"username": "charlidamelio",
"followers": 152400000
},
"engagement": {
"likes": 12400000000,
"engagement_rate": 0.087
},
"metadata": {
"language": "en",
"content_category": "lifestyle"
}
}
}Have a question? We got answers
Find answers to frequently asked questions about SocialCrawl's API, pricing, and capabilities.
Contact usWhat is the SocialCrawl Earned Media API (Prism Earned Media)?
What can I filter the coverage by?
What is the outlet-coverage rollup?
How much does an earned-media call cost?
Why use earned-media instead of stitching news APIs together?
Ask AI about SocialCrawl
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