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Prism Earned Media API

Returns a deduplicated, ranked feed of news, tech press, and fresh web articles mentioning a brand, plus which outlets covered it most.

GET /v1/prism/earned-media

Last updated October 2026Maintained by the SocialCrawl team

When to use the Prism Earned Media API

Use it for press coverage tracking in one call, and add a competitor to see which outlets covered them and not you.

From the API reference

Fans out content_analysis news search, a Hacker News leg, and a fresh-web news leg in parallel, then dedupes and ranks them into one earned-media clip feed with computed top outlets, freshness labeling (content_analysis fetch_time lags the live web), and (when a competitor is supplied) a coverage gap. Each clipping also carries a judged mention label (is it about this brand, or a name collision), and computed.clipping_count_about_brand, top_outlets_about_brand and coverage_gap_about_brand repeat those numbers without the clippings judged to be about something else; the original numbers are unchanged. The content_analysis news leg is the coverage spine (losing it → 50% refund); Hacker News and the fresh-web leg are enrichment. include=digest adds an LLM narrative summary leg.

Searching 69 platforms in parallel

·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·Apple Music logoApple Music·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Yelp logoYelp·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Finance logoFinance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility logoUtility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·Apple Music logoApple Music·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Yelp logoYelp·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Finance logoFinance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility logoUtility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·Apple Music logoApple Music·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Yelp logoYelp·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Finance logoFinance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility logoUtility·Universal Search logoUniversal Search
·TikTok logoTikTok·Instagram logoInstagram·YouTube logoYouTube·Facebook logoFacebook·X logoX·LinkedIn logoLinkedIn·Reddit logoReddit·Threads logoThreads·Pinterest logoPinterest·Twitch logoTwitch·Truth Social logoTruth Social·Snapchat logoSnapchat·Kick logoKick·Bluesky logoBluesky·Kwai logoKwai·Rumble logoRumble·Spotify logoSpotify·Apple Music logoApple Music·TikTok Shop logoTikTok Shop·Amazon Shop logoAmazon Shop·Google Shopping logoGoogle Shopping·Trustpilot logoTrustpilot·TripAdvisor logoTripAdvisor·Yelp logoYelp·Linktree logoLinktree·Komi logoKomi·Pillar logoPillar·lnk.bio logolnk.bio·Facebook Ads logoFacebook Ads·Google Ads logoGoogle Ads·LinkedIn Ads logoLinkedIn Ads·Google Search logoGoogle Search·Google News logoGoogle News·Finance logoFinance·Polymarket logoPolymarket·Tavily logoTavily·Hacker News logoHacker News·GitHub logoGitHub·Perplexity logoPerplexity·Naver logoNaver·Utility logoUtility·Universal Search logoUniversal Search
Prism API

What can you do with the Earned Media API?

The Earned Media endpoint gives you structured Prism data with computed fields in a single request. No scraping infrastructure to build or maintain.

Example Request

# GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
# Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
# --max-time 60: the API's own time limit for this endpoint.
# --retry 3: retries timeouts, 429 and 5xx, honoring Retry-After.
# -o response.json keeps only the final attempt's body.
# One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
IDEMPOTENCY_KEY=$(od -An -N16 -tx1 /dev/urandom | tr -d ' \n')
curl -sS --max-time 60 --retry 3 -o response.json \
  -H "x-api-key: YOUR_API_KEY" \
  -H "Idempotency-Key: $IDEMPOTENCY_KEY" \
  "https://www.socialcrawl.dev/v1/prism/earned-media?brand=Vercel&competitor=Netlify" && cat response.json
# GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
# Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
import os
import random
import time
import uuid

import requests

API_KEY = os.environ.get("SOCIALCRAWL_API_KEY", "YOUR_API_KEY")
TIMEOUT_S = 60  # the API's own time limit for this endpoint.
MAX_RETRIES = 3
URL = "https://www.socialcrawl.dev/v1/prism/earned-media"


def backoff(attempt):
    # Exponential backoff with jitter: about 1 s, 2 s, then 4 s.
    return 2 ** attempt * (0.5 + random.random() / 2)


def socialcrawl(params):
    # One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
    idempotency_key = str(uuid.uuid4())
    for attempt in range(MAX_RETRIES + 1):
        try:
            res = requests.get(
                URL,
                params=params,
                headers={"x-api-key": API_KEY, "Idempotency-Key": idempotency_key},
                timeout=TIMEOUT_S,
            )
            body = res.json()
        except (requests.RequestException, ValueError):
            # A timeout, a dropped connection or a non-JSON gateway page: retry with the same key.
            if attempt == MAX_RETRIES:
                raise
            time.sleep(backoff(attempt))
            continue
        if body["success"]:
            return body
        error = body["error"]
        # Branch on error["type"], never on the message text.
        if error["type"] == "RESOURCE_NOT_FOUND":
            return None  # refunded: nothing to read
        retry_after = res.headers.get("Retry-After")
        # SERVICE_UNAVAILABLE without Retry-After is a withdrawn endpoint: permanent.
        permanent = error["type"] == "SERVICE_UNAVAILABLE" and retry_after is None
        if not error.get("retryable") or permanent or attempt == MAX_RETRIES:
            raise RuntimeError(f"{error['type']}: {error['message']} (request_id {body['request_id']})")
        # Retry-After (seconds) wins; otherwise back off.
        time.sleep(float(retry_after) if retry_after else backoff(attempt))


params = {
    "brand": "Vercel",
    "competitor": "Netlify",
}
body = socialcrawl(params)
if body is not None:
    print(body["data"])
// GET /v1/prism/earned-media: 25 credits per call. Cache hits are free and failed calls are refunded.
// Check the price first for 0 credits: add dry_run=1 to the query. Nothing is fetched or charged.
const API_KEY = process.env.SOCIALCRAWL_API_KEY ?? "YOUR_API_KEY";
const TIMEOUT_MS = 60_000; // the API's own time limit for this endpoint.
const MAX_RETRIES = 3;

type Page = { next_cursor: string | null; has_more: boolean };
type SocialCrawlResponse =
  | { success: true; data: any; pagination?: Page; credits_used: number; request_id: string }
  | { success: false; error: { type: string; message: string; retryable: boolean }; request_id: string };

const sleep = (ms: number) => new Promise((resolve) => setTimeout(resolve, ms));
// Exponential backoff with jitter: about 1 s, 2 s, then 4 s.
const backoffMs = (attempt: number) => 2 ** attempt * 1000 * (0.5 + Math.random() / 2);

async function socialcrawl(url: URL) {
  // One Idempotency-Key per request, reused on every retry, so a retried call is never charged twice.
  const idempotencyKey = crypto.randomUUID();
  for (let attempt = 0; ; attempt++) {
    let res: Response;
    let body: SocialCrawlResponse;
    try {
      res = await fetch(url, {
        headers: {
          "x-api-key": API_KEY,
          "Idempotency-Key": idempotencyKey,
        },
        signal: AbortSignal.timeout(TIMEOUT_MS),
      });
      body = (await res.json()) as SocialCrawlResponse;
    } catch (error) {
      // A timeout, a dropped connection or a non-JSON gateway page: retry with the same key.
      if (attempt >= MAX_RETRIES) throw error;
      await sleep(backoffMs(attempt));
      continue;
    }
    if (body.success) return body;
    // Branch on error.type, never on the message text.
    if (body.error.type === "RESOURCE_NOT_FOUND") return null; // refunded: nothing to read
    const retryAfter = res.headers.get("Retry-After");
    // SERVICE_UNAVAILABLE without Retry-After is a withdrawn endpoint: permanent.
    const permanent = body.error.type === "SERVICE_UNAVAILABLE" && retryAfter === null;
    if (!body.error.retryable || permanent || attempt >= MAX_RETRIES) {
      throw new Error(`${body.error.type}: ${body.error.message} (request_id ${body.request_id})`);
    }
    // Retry-After (seconds) wins; otherwise back off.
    await sleep(retryAfter ? Number(retryAfter) * 1000 : backoffMs(attempt));
  }
}

const url = new URL("https://www.socialcrawl.dev/v1/prism/earned-media");
url.searchParams.set("brand", "Vercel");
url.searchParams.set("competitor", "Netlify");

const body = await socialcrawl(url);
if (body) console.log(body.data);

Parameters

ParameterRequiredDescription
brandYesThe brand/company to map earned media for.
competitorNoOptional competitor for a share-of-coverage gap.
date_fromNoWindow start (YYYY-MM-DD).
date_toNoWindow end (YYYY-MM-DD).
min_domain_rankNoDrop clips from sites below this domain authority.
includeNoSet `digest` to add an LLM narrative summary.
brand_descriptionNoOptional one-line description of the brand, used to tell it apart from other things with the same name.
Example Response

What does the Prism Earned Media API return?

Every response follows one unified schema. Here is a real, unmodified response body, so you can see the exact fields you get back before spending a credit.

Example response
{
  "success": true,
  "platform": "instagram",
  "endpoint": "/v1/instagram/engagement",
  "data": {
    "engagement_rate_percentages": 38.33,
    "recent_posts": 12,
    "followers": 87608035,
    "comments": 528912,
    "likes": 33049046,
    "recent_posts_explanation": "Statistics based on the last 12 posts",
    "id_user": "2278169415",
    "username": "mrbeast",
    "is_private": false,
    "posts_details": [
      {
        "likes": 5636982,
        "comments": 69484,
        "taken_at": 1781457954,
        "datetime": "2026-06-14 20:25:54",
        "hours_since_post": 461,
        "time_ago": "19 days ago",
        "likes_per_hour": 12228,
        "comments_per_hour": 151
      },
      {
        "likes": 20000768,
        "comments": 223510,
        "taken_at": 1732824650,
        "datetime": "2024-11-28 23:10:50",
        "hours_since_post": 13971,
        "time_ago": "2 years ago",
        "likes_per_hour": 1432,
        "comments_per_hour": 16
      },
      {
        "likes": 929226,
        "comments": 30633,
        "taken_at": 1782232475,
        "datetime": "2026-06-23 19:34:35",
        "hours_since_post": 246,
        "time_ago": "10 days ago",
        "likes_per_hour": 3777,
        "comments_per_hour": 125
      },
      {
        "likes": 487761,
        "comments": 22482,
        "taken_at": 1781799425,
        "datetime": "2026-06-18 19:17:05",
        "hours_since_post": 366,
        "time_ago": "15 days ago",
        "likes_per_hour": 1333,
        "comments_per_hour": 61
      },
      {
        "likes": 712265,
        "comments": 15716,
        "taken_at": 1781366405,
        "datetime": "2026-06-13 19:00:05",
        "hours_since_post": 487,
        "time_ago": "20 days ago",
        "likes_per_hour": 1463,
        "comments_per_hour": 32
      },
      {
        "likes": 1475116,
        "comments": 35386,
        "taken_at": 1781277094,
        "datetime": "2026-06-12 18:11:34",
        "hours_since_post": 512,
        "time_ago": "21 days ago",
        "likes_per_hour": 2881,
        "comments_per_hour": 69
      },
      {
        "likes": 1108220,
        "comments": 26632,
        "taken_at": 1780160249,
        "datetime": "2026-05-30 19:57:29",
        "hours_since_post": 822,
        "time_ago": "1 months ago",
        "likes_per_hour": 1348,
        "comments_per_hour": 32
      },
      {
        "likes": 542948,
        "comments": 28476,
        "taken_at": 1779375582,
        "datetime": "2026-05-21 17:59:42",
        "hours_since_post": 1040,
        "time_ago": "1 months ago",
        "likes_per_hour": 522,
        "comments_per_hour": 27
      },
      {
        "likes": 698514,
        "comments": 24401,
        "taken_at": 1779120014,
        "datetime": "2026-05-18 19:00:14",
        "hours_since_post": 1111,
        "time_ago": "2 months ago",
        "likes_per_hour": 629,
        "comments_per_hour": 22
      },
      {
        "likes": 468000,
        "comments": 13548,
        "taken_at": 1778947209,
        "datetime": "2026-05-16 19:00:09",
        "hours_since_post": 1159,
        "time_ago": "2 months ago",
        "likes_per_hour": 404,
        "comments_per_hour": 12
      },
      {
        "likes": 526594,
        "comments": 24411,
        "taken_at": 1777737719,
        "datetime": "2026-05-02 19:01:59",
        "hours_since_post": 1495,
        "time_ago": "2 months ago",
        "likes_per_hour": 352,
        "comments_per_hour": 16
      },
      {
        "likes": 462652,
        "comments": 14233,
        "taken_at": 1777580305,
        "datetime": "2026-04-30 23:18:25",
        "hours_since_post": 1538,
        "time_ago": "2 months ago",
        "likes_per_hour": 301,
        "comments_per_hour": 9
      }
    ]
  },
  "credits_used": 5,
  "credits_remaining": 9999,
  "request_id": "req-8Kq2ZmR4vT9xLb3P",
  "cached": false,
  "redacted": true
}

Example captured from the Instagram API. Every SocialCrawl endpoint returns this same unified schema, so your Prism Earned Media response has the same fields.

API Details

How does the Prism Earned Media API work?

Send a GET request with your API key and get back clean, structured JSON in our unified schema. Supported computed fields are populated when the source provides the required inputs.

Method

GET

Response

JSON

Why SocialCrawl

Why use SocialCrawl for Prism Earned Media data?

We handle the complexity of Prism data extraction so you can focus on building. Unified schema, AI enrichment, and zero platform logic in your code.

Developer First

How do you scrape social media data in seconds?

The fastest social media scraping API for developers. Scrape profiles, posts, comments, and analytics from 69 platforms covering 10B+ monthly active users.

One schema, every platform

Query 69 platforms with identical response structures. Write your integration once.

Computed fields, not just scraped

When an endpoint supports these metrics and the source provides the required inputs, the normalized record includes engagement_rate, estimated_reach, content_category, and language. Ready to use.

See your data before you code

Visual Data Explorer. Paste any URL, get rich result cards, sortable tables, CSV export.

import requests

response = requests.get(
    'https://www.socialcrawl.dev/v1/tiktok/profile',
    params={'handle': 'charlidamelio'},
    headers={'x-api-key': 'sc_YOUR_API_KEY'}
)
data = response.json()
[ .JSON ]
{
  "success": true,
  "platform": "tiktok",
  "data": {
    "author": {
      "username": "charlidamelio",
      "followers": 152400000
    },
    "engagement": {
      "likes": 12400000000,
      "engagement_rate": 0.087
    },
    "metadata": {
      "language": "en",
      "content_category": "lifestyle"
    }
  }
}
+ 69 platforms
FAQ

Have a question? We got answers

Find answers to frequently asked questions about SocialCrawl's API, pricing, and capabilities.

Contact us
What is the SocialCrawl Earned Media API (Prism Earned Media)?
GET /v1/prism/earned-media takes a brand and returns its earned-media footprint: news, tech-press, and fresh-web clips deduped and ranked into one list, with an outlet-coverage rollup showing which publications covered it. One call replaces querying several news and web sources and merging them yourself.
What can I filter the coverage by?
brand is required. Pass competitor to benchmark share of coverage, date_from and date_to to bound the window, and min_domain_rank to drop low-authority sites and keep credible outlets. include toggles which source legs run.
What is the outlet-coverage rollup?
It groups the deduped clips by publication, so you see which outlets covered the brand and how often, rather than a flat article list. That turns raw mentions into a coverage map you can hand to a PR or comms team.
How much does an earned-media call cost?
Each call is a flat 25 credits covering the news, tech-press, and web legs plus dedupe and the rollup. New accounts get 100 free credits with no credit card. If a strict majority of the legs fail, part of the cost is refunded automatically, and if all legs fail the full 25 credits come back.
Why use earned-media instead of stitching news APIs together?
One call replaces several news and web queries plus the dedupe, ranking, and grouping you would write to combine them. It returns a deduped, outlet-grouped view of who is covering a brand, so you track press pickup without maintaining multiple integrations.

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🤖 AI agent or LLM? Read this page as markdown