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Creator Economics

How Much Do YouTubers Make Per View?

As of 2026-07-12, YouTube pays creators about $0.001 to $0.01 per view, a net RPM of $1 to $10 per 1,000 views (a typical figure near $4). Across 287 recent videos from 10 large, well-known channels the median was 3 million views, so a video like that earns about $12,961; a smaller creator scales down by their own view count.

Last updated July 12, 2026

The numbers, right now

Last updated July 12, 2026

$0.004

Per view

$4

Per 1,000 views

3,240,214

Median views / video

287

Videos sampled

What YouTube pays per view, by RPM scenario

ScenarioPer viewPer 1,000 viewsPer million views
Conservative$0.001$1$1,000
Typical$0.004$4$4,000
Top creators$0.01$10$10,000

How we compute this

SocialCrawl reads the public view count for recent videos from a curated basket of well-known YouTube channels via the API endpoint /v1/youtube/channel/videos, pools them, and takes the median views per video. 287 videos from 10 channels were sampled on 2026-07-12. The per-view rate is a net RPM of $1 to $10 per 1,000 views (model version 2026-07-02), which works out to $0.001 to $0.01 per single view, where net RPM is the creator payout after YouTube's 45% cut and non-monetized views. The band is sourced from Stan Store, How Much Does YouTube Pay Per View (2026) and cross-checked against Hootsuite and Nearstream. View counts are read live, never estimated; the RPM band is a cited assumption, not a computed value, so real pay varies by niche, geography, and season.

Source endpoints
/v1/youtube/channel/videos
Sample size
287
Computed
2026-07-12

Run this yourself

One API call returns the same live feed we sampled. Drop in your key and go.

curl "https://www.socialcrawl.dev/v1/youtube/channel/videos?region=US" \
  -H "x-api-key: sc_your_api_key_here"
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